Oulu, 29.05.2024 – Brightplus, a leading innovator in sustainable material solutions, is proud to announce the launch of BrightBio®, a groundbreaking material set to revolutionize the landscape of eco-friendly textile products. This innovative material offers exceptional performance while significantly reducing environmental impact, aligning with Brightplus’s commitment to a sustainable future.
The future of functional textile materials
Many industries are under pressure to eliminate fossil-based materials and harmful chemicals, and BrightBio® offers the solution. BrightBio® is a versatile, bio-based material designed to meet the growing demand for sustainable alternatives in various industries. Developed through extensive research and cutting-edge technology, BrightBio® offers a unique combination of performance, durability, and environmental benefits that make it a superior choice for manufacturers and consumers alike.
Key Features of BrightBio®
- Eco-friendly composition: Made from renewable resources and agricultural side-streams, BrightBio® reduces reliance on fossil fuels and minimizes carbon footprint. No water, no toxic chemicals.
- High performance / customization: With excellent mechanical properties, BrightBio® delivers durability and functionality comparable to conventional materials.
- Versatility: Suitable for a wide range of applications, including apparel, accessories.
- Circularity: Designed to reduce waste and pollution, contributing to a cleaner planet. Can be recycled with all existing textile recycling methods.
“Our mission at Brightplus has always been to innovate and provide solutions that contribute to a more sustainable world,” said Milja Hannu-Kuure, CEO of Brightplus. “With the introduction of BrightBio, we are taking a significant step towards that goal and providing solution to textile, clothing and interior design industries. This material not only meets the high standards of performance and durability but also addresses the urgent need for eco-friendly alternatives in various industries.”
In collaboration with renowned and innovative designer Krista Virtanen we have created “Biobloom Coat by Krista Virtanen” for future gardeners with a deep appreciation for the environment. Biobloom Coat is created to find solutions for circular loops, and each thread tells a story of regeneration and renewal. It ties together the themes of sustainability, community, and the grounding principles of nature and the times we are living in, inspiring others to join her in embracing a greener, brighter future.
Biobloom coat featuring BrightBio®
- Unisex model, suitable for various occasions, from gardens to festivals
- Detachable hood with snaps
- All accessories (snaps and tensioners) are 3D printed
- Dyed with Uula earth color, Venice red
- Featuring BrightBio®, fully recyclable textile coating made of side-stream biomaterials
For more information about BrightBio® and Brightplus’s commitment to sustainability, please visit www.brightplus.com or contact Milja Hannu-Kuure, Managing Director, Brightplus Oy, +358400646533
milja.hannu-kuure@brightplus.com.